ABR Festival will have a dedicated zone at Motorcycle Live 2026, bringing elements of its festival experience indoors to Birmingham’s NEC. The ABR Festival Zone will occupy Hall 3 and run throughout the show, from 21 to 29 November 2026.

The Traveller's Tales stage will be the focal point, with talks scheduled from Sam Manicom, Austin Vince, Elspeth Beard and Vanessa Ruck. Its programme will centre on adventure motorcycling, combining practical sessions with entertainment, while further names are expected to join the line-up. Visitors will use silent disco headphones for the talks, with festival playlists filling the gaps between sessions.

More than a talk stage

The zone will run daily ABR Festival ticket giveaways and a competition offering a glamping weekend at the festival. It will also be the launch venue for the 2027 ABR Festival T-shirt, which will be sold at a special show price.

Visitors can pose for photos at the REV'IT! Bog of Doom and take part in the start of the ABR Festival Parade. The zone is part of the ABR and Motorcycle Live partnership, bringing the festival’s talks, interviews and entertainment into the wider show programme.

Motorcycle Live 2026 will open daily from 10am to 5pm and feature more than 250 exhibitors, alongside new displays, riding opportunities and demonstrations. Advance adult tickets start at £25 for weekday entry or £27 for admission on any day, with booking fees applying to online purchases.